Research Methods
We take into account users' values, abilities, and limitations. By selecting the appropriate research methods, we examine users' needs and interactions with the product and all related services, identifying pain points and areas for improvement.
Usability Test
A/B Test
Survey
İnsight Test
Tree Test
Card Sorting
Field Research
Standards and Accessibility
Focus Group Studies
Expert Analysis
Field Research
The Aim of the Technique
Field studies are a comprehensive research method applied to understand how users interact with products in real-life environments.
Our Approach
At UTRLAB, through field studies, we observe user behavior in their natural environments, gaining deep insights into their needs, habits, and challenges. This approach not only allows us to evaluate the functionality of your designs but also enables meaningful improvements based on real user experiences.
Our Application Processes
During field studies, we interact directly with users to gather firsthand insights into their thoughts, expectations, and feedback about the product. This process helps us understand the obstacles users face when using a product or service, as well as the features they value the most. The data collected guides us through every stage of the product design, enabling us to provide more effective, intuitive, and user-friendly solutions.
Contribution to Our Business Goals
By adopting a user-centered design approach through field studies, we aim to ensure that your product performs at its best in real-world conditions. We provide all the necessary information through research to help you create solutions that exceed your users' expectations.
FIELD RESEARCH
RESEARCH
Meet Us for Solutions That Will Take Your Projects into the Future!
Would you like to learn more about our services so we can provide you with the solutions that best meet your needs? Our team is ready to assist you with the experience and expertise that will take your projects to the next level!
Meet Us for Solutions That Will Take Your Projects into the Future!
Would you like to learn more about our services so we can provide you with the solutions that best meet your needs? Our team is ready to assist you with the experience and expertise that will take your projects to the next level!
Become Our Participant
Whether you use technology frequently or rarely, every user profile is equally important to us. By participating and sharing your feedback, you can help us make our continuously evolving products more user-friendly and tailored to your needs!
Explicit Consent Text for Participants under the Personal Data Protection Law (KVKK)
UTRLAB R&D User Research Design Consulting Trade Limited Company
For the User Information Text under the 'Personal Data Protection Law click here.
Become Our Participant
Whether you use technology frequently or rarely, every user profile is equally important to us. By participating and sharing your feedback, you can help us make our continuously evolving products more user-friendly and tailored to your needs!
Explicit Consent Text for Participants under the Personal Data Protection Law (KVKK)
UTRLAB R&D User Research Design Consulting Trade Limited Company
For the User Information Text under the 'Personal Data Protection Law click here.
Contact Us
Technopark Office:
METU Technopark Galyum Building B-14 06800 Ankara
User Experience Design / Testing Center 3178th Street No: 20, Yaşamkent / Ankara
Tel : +90 (312) 210 16 07
Fax : +90 (312) 210 18 72
Our Services
Representative in Turkey
© 2025 UTRLAB. All Rights Reserved.
Contact Us
Technopark Office:
METU Technopark Galyum Building B-14 06800 Ankara
User Experience Design / Testing Center 3178th Street No: 20, Yaşamkent / Ankara
Tel : +90 (312) 210 16 07
Fax : +90 (312) 210 18 72
Our Services
Representative in Turkey
© 2025 UTRLAB. All Rights Reserved.
FIELD RESEARCH
RESEARCH
Research Methods
We take into account users' values, abilities, and limitations. By selecting the appropriate research methods, we examine users' needs and interactions with the product and all related services, identifying pain points and areas for improvement.
Field Research
The Aim of the Technique
Field studies are a comprehensive research method applied to understand how users interact with products in real-life environments.
Our Approach
At UTRLAB, through field studies, we observe user behavior in their natural environments, gaining deep insights into their needs, habits, and challenges. This approach not only allows us to evaluate the functionality of your designs but also enables meaningful improvements based on real user experiences.
Our Application Processes
During field studies, we interact directly with users to gather firsthand insights into their thoughts, expectations, and feedback about the product. This process helps us understand the obstacles users face when using a product or service, as well as the features they value the most. The data collected guides us through every stage of the product design, enabling us to provide more effective, intuitive, and user-friendly solutions.
Contribution to Our Business Goals
By adopting a user-centered design approach through field studies, we aim to ensure that your product performs at its best in real-world conditions. We provide all the necessary information through research to help you create solutions that exceed your users' expectations.
Meet Us for Solutions That Will Take Your Projects into the Future!
Would you like to learn more about our services so we can provide you with the solutions that best meet your needs? Our team is ready to assist you with the experience and expertise that will take your projects to the next level!
Meet Us for Solutions That Will Take Your Projects into the Future!
Would you like to learn more about our services so we can provide you with the solutions that best meet your needs? Our team is ready to assist you with the experience and expertise that will take your projects to the next level!
Become Our Participant
Whether you use technology frequently or rarely, every user profile is equally important to us. By participating and sharing your feedback, you can help us make our continuously evolving products more user-friendly and tailored to your needs!
Explicit Consent Text for Participants under the Personal Data Protection Law (KVKK)
UTRLAB R&D User Research Design Consulting Trade Limited Company
Become Our Participant
Whether you use technology frequently or rarely, every user profile is equally important to us. By participating and sharing your feedback, you can help us make our continuously evolving products more user-friendly and tailored to your needs!
Explicit Consent Text for Participants under the Personal Data Protection Law (KVKK)
UTRLAB R&D User Research Design Consulting Trade Limited Company
© 2025 UTRLAB. All Rights Reserved.
Representative in Turkey
Our Services
© 2025 UTRLAB. All Rights Reserved.
Representative in Turkey
Our Services
Meet Us for Solutions That Will Take Your Projects into the
Future
Would you like to learn more about our services so we can provide you with the solutions that best meet your needs? Our team is ready to assist you with the experience and expertise that will take your projects to the next level!
Become Our Participant
Whether you use technology frequently or rarely, every user profile is equally important to us. By participating and sharing your feedback, you can help us make our continuously evolving products more user-friendly and tailored to your needs!
Explicit Consent Text for Participants under the Personal Data Protection Law (KVKK)
UTRLAB R&D User Research Design Consulting Trade Limited Company
FIELD RESEARCH
RESEARCH
Research Methods
We take into account users' values, abilities, and limitations. By selecting the appropriate research methods, we examine users' needs and interactions with the product and all related services, identifying pain points and areas for improvement.
Research Methods
Select
Research Methods
Select
Field Research
The Aim of the Technique
Field studies are a comprehensive research method applied to understand how users interact with products in real-life environments.
Our Approach
At UTRLAB, through field studies, we observe user behavior in their natural environments, gaining deep insights into their needs, habits, and challenges. This approach not only allows us to evaluate the functionality of your designs but also enables meaningful improvements based on real user experiences.
Our Application Processes
During field studies, we interact directly with users to gather firsthand insights into their thoughts, expectations, and feedback about the product. This process helps us understand the obstacles users face when using a product or service, as well as the features they value the most. The data collected guides us through every stage of the product design, enabling us to provide more effective, intuitive, and user-friendly solutions.
Contribution to Our Business Goals
By adopting a user-centered design approach through field studies, we aim to ensure that your product performs at its best in real-world conditions. We provide all the necessary information through research to help you create solutions that exceed your users' expectations.
© 2025 UTRLAB. All Rights Reserved.
Our Services
Representative in Turkey