TREE TEST
RESEARCH
Research Methods
We take into account users' values, abilities, and limitations. By selecting the appropriate research methods, we examine users' needs and interactions with the product and all related services, identifying pain points and areas for improvement.
Usability Test
A/B Test
Survey
İnsight Test
Tree Test
Card Sorting
Field Research
Standards and Accessibility
Focus Group Studies
Expert Analysis
Tree Test
The Aim of the Technique
Tree testing is an effective method used to evaluate the information architecture of a website or digital product and understand how easily users can access content.
Our Approach
At UTRLAB, with this testing method, we analyze how users navigate through the structure of a product. By observing the paths users take to access information, we determine whether the content organization aligns with user expectations. This process is crucial, especially for products with complex structures, to facilitate easy navigation.
Our Application Processes
During tree testing, we ask users to reach a specific goal and track the steps they take in the process. This data reveals potential confusion in the information architecture and highlights the paths preferred by users. When users can easily find content, it not only enhances their experience but also positively impacts conversion rates. When done correctly, tree testing ensures that your product becomes more intuitive and user-friendly.
Contribution to Our Business Goals
By using the tree testing method, we identify the strengths and weaknesses of your information architecture and provide solution recommendations to maximize the user experience. This way, we help make it easier for users to interact with your product, ultimately increasing their satisfaction.
TREE TEST
RESEARCH
Research Methods
We take into account users' values, abilities, and limitations. By selecting the appropriate research methods, we examine users' needs and interactions with the product and all related services, identifying pain points and areas for improvement.
Tree Test
The Aim of the Technique
Tree testing is an effective method used to evaluate the information architecture of a website or digital product and understand how easily users can access content.
Our Approach
At UTRLAB, with this testing method, we analyze how users navigate through the structure of a product. By observing the paths users take to access information, we determine whether the content organization aligns with user expectations. This process is crucial, especially for products with complex structures, to facilitate easy navigation.
Our Application Processes
During tree testing, we ask users to reach a specific goal and track the steps they take in the process. This data reveals potential confusion in the information architecture and highlights the paths preferred by users. When users can easily find content, it not only enhances their experience but also positively impacts conversion rates. When done correctly, tree testing ensures that your product becomes more intuitive and user-friendly.
Contribution to Our Business Goals
By using the tree testing method, we identify the strengths and weaknesses of your information architecture and provide solution recommendations to maximize the user experience. This way, we help make it easier for users to interact with your product, ultimately increasing their satisfaction.
Meet Us for Solutions That Will Take Your Projects into the Future!
Would you like to learn more about our services so we can provide you with the solutions that best meet your needs? Our team is ready to assist you with the experience and expertise that will take your projects to the next level!
Meet Us for Solutions That Will Take Your Projects into the Future!
Would you like to learn more about our services so we can provide you with the solutions that best meet your needs? Our team is ready to assist you with the experience and expertise that will take your projects to the next level!
Become Our Participant
Whether you use technology frequently or rarely, every user profile is equally important to us. By participating and sharing your feedback, you can help us make our continuously evolving products more user-friendly and tailored to your needs!
Explicit Consent Text for Participants under the Personal Data Protection Law (KVKK)
UTRLAB R&D User Research Design Consulting Trade Limited Company
Become Our Participant
Whether you use technology frequently or rarely, every user profile is equally important to us. By participating and sharing your feedback, you can help us make our continuously evolving products more user-friendly and tailored to your needs!
Explicit Consent Text for Participants under the Personal Data Protection Law (KVKK)
UTRLAB R&D User Research Design Consulting Trade Limited Company
© 2025 UTRLAB. All Rights Reserved.
Representative in Turkey
Our Services
© 2025 UTRLAB. All Rights Reserved.
Representative in Turkey
Our Services
Meet Us for Solutions That Will Take Your Projects into the Future!
Would you like to learn more about our services so we can provide you with the solutions that best meet your needs? Our team is ready to assist you with the experience and expertise that will take your projects to the next level!
Meet Us for Solutions That Will Take Your Projects into the Future!
Would you like to learn more about our services so we can provide you with the solutions that best meet your needs? Our team is ready to assist you with the experience and expertise that will take your projects to the next level!
Become Our Participant
Whether you use technology frequently or rarely, every user profile is equally important to us. By participating and sharing your feedback, you can help us make our continuously evolving products more user-friendly and tailored to your needs!
Explicit Consent Text for Participants under the Personal Data Protection Law (KVKK)
UTRLAB R&D User Research Design Consulting Trade Limited Company
For the User Information Text under the 'Personal Data Protection Law click here.
Become Our Participant
Whether you use technology frequently or rarely, every user profile is equally important to us. By participating and sharing your feedback, you can help us make our continuously evolving products more user-friendly and tailored to your needs!
Explicit Consent Text for Participants under the Personal Data Protection Law (KVKK)
UTRLAB R&D User Research Design Consulting Trade Limited Company
For the User Information Text under the 'Personal Data Protection Law click here.
Contact Us
Technopark Office:
METU Technopark Galyum Building B-14 06800 Ankara
User Experience Design / Testing Center 3178th Street No: 20, Yaşamkent / Ankara
Tel : +90 (312) 210 16 07
Fax : +90 (312) 210 18 72
Our Services
Representative in Turkey
© 2025 UTRLAB. All Rights Reserved.
Contact Us
Technopark Office:
METU Technopark Galyum Building B-14 06800 Ankara
User Experience Design / Testing Center 3178th Street No: 20, Yaşamkent / Ankara
Tel : +90 (312) 210 16 07
Fax : +90 (312) 210 18 72
Our Services
Representative in Turkey
© 2025 UTRLAB. All Rights Reserved.
Meet Us for Solutions That Will Take Your Projects into the
Future
Would you like to learn more about our services so we can provide you with the solutions that best meet your needs? Our team is ready to assist you with the experience and expertise that will take your projects to the next level!
Become Our Participant
Whether you use technology frequently or rarely, every user profile is equally important to us. By participating and sharing your feedback, you can help us make our continuously evolving products more user-friendly and tailored to your needs!
Explicit Consent Text for Participants under the Personal Data Protection Law (KVKK)
UTRLAB R&D User Research Design Consulting Trade Limited Company
TREE TEST
RESEARCH
Research Methods
We take into account users' values, abilities, and limitations. By selecting the appropriate research methods, we examine users' needs and interactions with the product and all related services, identifying pain points and areas for improvement.
Research Methods
Select
Research Methods
Select
Ağaç Çalışması
The Aim of the Technique
Tree testing is an effective method used to evaluate the information architecture of a website or digital product and understand how easily users can access content.
Our Approach
At UTRLAB, with this testing method, we analyze how users navigate through the structure of a product. By observing the paths users take to access information, we determine whether the content organization aligns with user expectations. This process is crucial, especially for products with complex structures, to facilitate easy navigation.
Our Application Processes
During tree testing, we ask users to reach a specific goal and track the steps they take in the process. This data reveals potential confusion in the information architecture and highlights the paths preferred by users. When users can easily find content, it not only enhances their experience but also positively impacts conversion rates. When done correctly, tree testing ensures that your product becomes more intuitive and user-friendly.
Contribution to Our Business Goals
By using the tree testing method, we identify the strengths and weaknesses of your information architecture and provide solution recommendations to maximize the user experience. This way, we help make it easier for users to interact with your product, ultimately increasing their satisfaction.
© 2025 UTRLAB. All Rights Reserved.
Our Services
Representative in Turkey